Google Ads Lead Forms CRM — Search & YouTube Leads Instantly in CRM
Running Lead Form Extensions on Google Ads Search, YouTube, or Display? Every form submission syncs to TeknoVesta within seconds via Google Ads API webhooks. No more downloading CSVs from Google Ads.
Understanding the Problem
Google Ads Lead Form Extensions let prospects submit interest directly from a Search ad, YouTube video, or Display banner — no landing page needed. Conversion rates are typically 2-3x higher than landing pages. But the same workflow problem: leads sit in Google Ads waiting for someone to download them. TeknoVesta uses Google Ads API + webhooks: form submitted → CRM lead created in seconds → automatic follow-up triggers. Search intent + speed-to-lead = highest-converting paid channel.
Core Modules
Google Ads OAuth Connection
Connect via Google Ads OAuth. Permissions: read campaigns, read lead forms, retrieve lead data. Supports MCC (Manager) accounts.
Real-Time Lead Webhooks
Google Ads webhook fires when lead form submitted. CRM receives lead within 30 seconds, creates contact + deal, triggers workflows.
Full Campaign Attribution
Each lead carries: campaign name, ad group, keyword (Search), video ID (YouTube), placement (Display), device, location. See exactly which keyword drove the lead.
Custom Form Field Support
Google Ads Lead Forms support qualifying questions (budget, role, intent). Map to CRM custom fields. Pre-qualified leads sorted into appropriate sales pipelines.
KVKK & GDPR Compliance
Google's consent state synced to CRM. EU/UK GDPR consent honored. Lead data resides in regional CRM (EU for European brands, Turkey for Zeki Ofis).
How It Works
Connect Google Ads Account
TeknoVesta integrations → Google Ads → OAuth connect. Authorize TeknoVesta to access your Google Ads account (or MCC if agency-managed).
Select Campaigns to Monitor
Choose which Google Ads campaigns and Lead Form Extensions to sync. Multi-campaign supported.
Map Form Fields
For each Lead Form, map fields to CRM. Standard fields (name, email, phone, company) auto-mapped. Custom qualifying questions mapped manually.
Configure Speed-to-Lead Workflow
New lead from Google Ads → instant SMS/WhatsApp confirmation, sales rep notification, deal in "Hot - Google Ads" stage. Faster than competitors.
Track ROI in CRM
CRM dashboard: revenue per Google Ads campaign vs. spend. Cost-per-customer-acquired (CAC) vs. customer-lifetime-value (CLV). Real ROI, not just Google's reported conversions.
Key Benefits
Search Intent Leads
Google Ads leads have explicit search intent. When someone searches "CRM software Istanbul" and submits a form, they're actively shopping. Highest conversion potential.
Speed-to-Lead Critical for Paid
Paid leads cost money. Slow response wastes ad budget. TeknoVesta's instant sync ensures every dollar of Google Ads spend gets immediate sales attention.
True CAC Tracking
Google Ads says "you got 50 leads at $20 each = $20 CAC". CRM says "10 became customers at $200/mo = $100 CAC per customer". Real numbers, not vanity metrics.
Frequently Asked Questions
Does this work with Performance Max campaigns?
Yes. Performance Max can include Lead Form Extensions. Leads sync via the same Google Ads API webhook system.
What about call-only ads and call tracking?
Lead Forms sync via this integration. For call-only ads, use TeknoVesta's Call Tracking integration (separate). Both together give full multi-channel attribution.
Can I connect multiple Google Ads accounts?
Yes. Connect multiple accounts (separate brands, MCC sub-accounts, regional accounts) under one TeknoVesta workspace. CRM unifies leads across all accounts.
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Get in touch to see how TeknoVesta integrates with your existing systems.
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